How would home delivery affect the Raju brand?

Post author:top-writer
Post published:June 1, 2020
Post category:Writing Help

Read the Raju Omelet case and answer the following questions

a. How would home delivery affect the Raju brand?

b. Given the competitive set, how should the brand be positioned?

c. What is the best customer base for this brand? How should the ideal customer be defined?

d. Should Raju increase the product range or increase the number of outlets?

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