Briefly explain the most common forms of International Expansion Entry Modes. What are their main advantages and disadvantages?
Which of the forms are considered FDI? Why?
Why are entrepreneurs and small businesses most likely to export as a mode of entry?
What is the main problem with licensing for the owner of the brand?
What is the most common mode of entry for Fast Food Restaurant and Hotel chains?
Why have alliances and joint ventures become popular in recent years? What purposes did alliances serve?
When do acquisitions make sense?
In summary what are the two key factors to consider when deciding which entry mode to choose?
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